World Octa-Dongdaemun Merchants Association, an agreement to develop overseas markets with Metaverse

19 Aug 2022

Using the metaverse platform to pioneer and joint marketing

World Octa-Dongdaemun Merchants Cooperative, business agreement signed

World Octa and Dongdaemun Merchants Cooperative signed a business agreement to help merchants advance overseas in the metaverse era at the World Octa headquarters secretariat on the 23rd. From the left in the center of the photo, Yang Chun-gil, president of Dongdaemun Merchant Cooperative, and Kim Young-ki, vice president of World Octa External Cooperation. [Provided by World Octa]

(Seoul = Yonhap News) Reporter Kang Seong-cheol = The World-OKTA (World-OKTA) announced on the 24th that it had signed an MOU with the Dongdaemun Merchants Cooperative to help Dongdaemun merchants develop overseas markets.

World Octa's global network and Dongdaemun Merchant Cooperative's metaverse platform DDMTOWN have decided to cooperate closely to expand overseas sales channels for merchant products and conduct joint marketing without borders.

At the signing ceremony held at the World Octa headquarters in The Sky Valley 5th Knowledge Industry Center in Gangseo-gu, Seoul on the afternoon of the 23rd, Yang Chun-gil, chairman of the Dongdaemun Merchants Cooperative Association, said, "DDM Town, which embodies the global fashion cluster Dongdaemun as a metaverse, and 140 branches in 66 countries. The collaboration between World Octa will be a great help for Dongdaemun merchants to target the global market.”

World Octa Vice Chairman Kim Young-ki, who attended on behalf of World Octa Chairman Young-sik Jang, said, "It will be a good precedent for collaboration between World Octa and domestic economic organizations ahead of an era where Korean businesspeople around the world can easily meet and share information within the metaverse." "We will do our best to ensure that the agreement can produce practical results," he said.

DM Town of Dongdaemun Merchants Cooperative will start full-scale operation in the second half of the year after launching a test version at the end of June.

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